--- title: Digital Transformation Blog | Digital Strategy description: Digital Strategy | Keep up to date with the latest trends, technologies and best practices in Digital Transformation Institute with our blog --- # Digital Transformation Blog Select Category Analytics Artificial Intelligence AI Augmented Reality / Virtual Reality Blockchain Cloud computing Data Design Thinking Digital Strategy Digital Transformation Directors Emerging Technology Innovation Internet of Things IoT Mobile 5G Natural Language Processing Quantum Computing Robotics Serverless Computing Posts about: ## Digital Strategy ![Successful companies have Digital and AI-savvy boards](https://www.digitaltransformationinstitute.ie/hubfs/board-technology-skills-infographic_6.png) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) [Artificial Intelligence AI,](https://www.digitaltransformationinstitute.ie/blog/tag/artificial-intelligence-ai) [Directors](https://www.digitaltransformationinstitute.ie/blog/tag/directors) ### [Successful companies have Digital and AI-savvy boards](https://www.digitaltransformationinstitute.ie/blog/successful-companies-have-digital-and-ai-savvy-boards) Aug 8, 2025 4:03:33 PM According to MIT, corporate boards that are savvy about artificial intelligence (AI) now play a crucial role in helping companies outperform their peers. In 2019, having a digitally savvy board was a competitive advantage, with digitally savvy boards found in about 24% of large U.S. companies and associated with roughly 30% better performance metrics, including market cap growth. However, by 2024, digitally savvy boards became common across 72% of companies and no longer served as a performance differentiator on their own. [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/successful-companies-have-digital-and-ai-savvy-boards) ![Digital Transformation](https://www.digitaltransformationinstitute.ie/hubfs/pexels-photo-1172882.jpeg) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) [Design Thinking](https://www.digitaltransformationinstitute.ie/blog/tag/design-thinking) ### [Digital Transformation is not about doing the same thing slightly better](https://www.digitaltransformationinstitute.ie/blog/digital-transformation-is-not-about-doing-the-same-thing-slightly-better) Sep 28, 2023 5:02:13 PM   [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/digital-transformation-is-not-about-doing-the-same-thing-slightly-better) ![Data and Analytics Explained](https://www.digitaltransformationinstitute.ie/hubfs/data.webp) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) [Data,](https://www.digitaltransformationinstitute.ie/blog/tag/data) [Analytics](https://www.digitaltransformationinstitute.ie/blog/tag/analytics) ### [Data and Analytics Explained](https://www.digitaltransformationinstitute.ie/blog/data-and-analytics-explained) May 10, 2022 12:31:56 PM [https://www.gartner.com/en/topics/data-and-analytics](https://www.gartner.com/en/topics/data-and-analytics) [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/data-and-analytics-explained) ![](https://www.digitaltransformationinstitute.ie/hubfs/pexels-photo-3182827.jpeg) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) [Cloud computing](https://www.digitaltransformationinstitute.ie/blog/tag/cloud-computing) ### [The Pandemic has Accelerated Digital Transformation in Ireland](https://www.digitaltransformationinstitute.ie/blog/the-pandemic-has-accelerated-digital-transformation-in-ireland) Dec 9, 2021 10:53:59 AM The latest Digital Ireland report from Microsoft reveals that business leaders have accelerated their digital transformations due to the Covid-19 pandemic but are only scratching the surface when keeping up with customer demand and employee engagement. [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/the-pandemic-has-accelerated-digital-transformation-in-ireland) ![](https://www.digitaltransformationinstitute.ie/hubfs/pexels-photo-1181316.jpeg) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Alternatives to the Systems Development Lifecycle](https://www.digitaltransformationinstitute.ie/blog/alternatives-to-the-systems-development-lifecycle) Nov 12, 2021 10:07:00 AM The Systems Development Lifecycle (SDLC) is an older IS development method used for large projects with formal specifications and tight controls. However it is expensive, rigid, time-consuming, expensive and discourages changes once user requirements are done (Morgan, 2020). SDLC works in traditional systems development models in structured environments. According to Morgan (2020), SDLC provides high degrees of control, accountability and error detection. There are alternative methods: [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/alternatives-to-the-systems-development-lifecycle) ![](https://lh6.googleusercontent.com/cuFM0Xe2g7XBTTlhGkNUCFyHUDdQwF75zVUhrVKr3AbV0RNqo_uB4In4M4JvNvYwe91ev8XZmpeXBkahDHVEThn36dTC5nav9y54ztBVao-WL9mslZaJ815bI-C5dt71E4j6hnz7) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Emerging Technology,](https://www.digitaltransformationinstitute.ie/blog/tag/emerging-technology) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Your Guide To Disruptive Digital Innovation](https://www.digitaltransformationinstitute.ie/blog/wip-your-guide-to-disruptive-digital-innovation) Oct 28, 2021 10:11:00 AM   [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-your-guide-to-disruptive-digital-innovation) ![](https://lh3.googleusercontent.com/lIEvZP4Vquz90HpLFCa6pzZMdtjbZJjuXMvNj3VkJlxPBERLGJaD04mhx8AVT7fWtXYoyLo7_88DX7Bn8whOdlVhUR3Gd5nJezRiufKKTSVbIRCfPEqWHmVz1hdeEuVSiSOFeNxg) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Supply Chain Management and Digital Transformation](https://www.digitaltransformationinstitute.ie/blog/wip-digital-transformation-and-supply-chain-management) Oct 7, 2021 10:11:00 AM There are several definitions of supply chain management (SCM). ‘The design and management of seamless, value-added processes across organizational boundaries to meet the real needs of the end customer’ (Institute for Supply Management). [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-digital-transformation-and-supply-chain-management) ![](https://www.digitaltransformationinstitute.ie/hubfs/Capture.jpg) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Your Guide to Open Innovation](https://www.digitaltransformationinstitute.ie/blog/your-guide-to-open-innovation) Oct 7, 2021 10:08:00 AM   [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/your-guide-to-open-innovation) ![](https://lh3.googleusercontent.com/zx-ighx_Shq185lBbW96wzL_sjhnWuuAluwbTTtckiUr5D5lA1l6eKgQuMOfW-CdvVP7vTTXoBsji0o1BLaaq_E4LMt66jrDMOqEv9TkzimbAGMDZiNa0kcM2BLWsJpei4ntLwCf) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) [Cloud computing,](https://www.digitaltransformationinstitute.ie/blog/tag/cloud-computing) [Artificial Intelligence AI,](https://www.digitaltransformationinstitute.ie/blog/tag/artificial-intelligence-ai) [Internet of Things IoT](https://www.digitaltransformationinstitute.ie/blog/tag/internet-of-things-iot) ### [How to Monetise Organisational Digital Data](https://www.digitaltransformationinstitute.ie/blog/wip-how-to-monetise-your-digital-data) Sep 27, 2021 10:09:00 AM **Does your data have value? If it does, do you know how to monetise it?** [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-how-to-monetise-your-digital-data) ![](https://lh3.googleusercontent.com/XRzY0DPNDekNjwVdTf1dDfwrVPRkdlG8sUI35lZdxa_GYyDaLlVQL_fxfI3TR3L1qvNzSSF3ODoj1Mc839qd-WMUOZTp1uyygBwlRhsgwsnToWEq1XJFlBB4R_iWJDs_-NQ_ynsS) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Customer Relationship Management and Digital Transformation](https://www.digitaltransformationinstitute.ie/blog/wip-digital-transformation-and-customer-relationship-management) Sep 23, 2021 10:10:00 AM Customer relationship management (CRM) is an organizational strategy (not a technology) focused on assessing and satisfying customers needs. CRM provides front line sales/marketing/support staff with a single view of customer data. It is used to maximize the lifetime value of a customer and minimize customer churn. It can be used to support customer relationships by attracting new customers, satisfy existing customers, retaining them and extracting further revenue via cross-selling and up-selling. This can be supported by an organisations CRM system such as salesforce or SAP. [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-digital-transformation-and-customer-relationship-management) ![](https://lh4.googleusercontent.com/NDPka6Gb-xQqTVuw6KEb2CqF6IEIHZwf8vGimINO58yKa20ygqhu6ehOSdh0rCt4810ai467vaV0In0x1FPEMLEp0_Rd7Q4n2o_wua4fyi3ElLBkOEFBLfzjKu93HYrV_Kfhisjn) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Creating an Innovative Business Model](https://www.digitaltransformationinstitute.ie/blog/wip-creating-an-innovative-business-model) Sep 16, 2021 10:10:00 AM **What is a ‘business model’** [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-creating-an-innovative-business-model) ![](https://lh5.googleusercontent.com/b61Pf4jBcBb-rnZ7dXV5v_D5r5GjA7kr7V1GAbZgVKe-DS2og3fFZ5M2Pj-BoCA4LYfilPPeF_Fi__8ntL9GJnKkkohBQ6nZfJ0e4rEGtZkf6C497ZPdD-rWuP30jKaDVlzPC2M2) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Your Guide to Information Systems](https://www.digitaltransformationinstitute.ie/blog/wip-your-guide-to-information-systems) Sep 9, 2021 10:08:00 AM IS is an ‘Interrelated components working together to collect, process, store, and disseminate information to support decision making, coordination, control, analysis, and visualization in an organization.’ (Laudon and Laudon 2019). IS supports operations, management, decision-making (Bulgacs & Simon, 2013), interaction and support business processes (Kroenke 2008 and O 'Brien 2003). Alter (2003) captures, transmits, stores, retrieves, manipulates and displays information (Alter 2006). [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-your-guide-to-information-systems) ![](https://www.digitaltransformationinstitute.ie/hubfs/pexels-photo-1413100.jpeg) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Stages in the Systems Development Life Cycle](https://www.digitaltransformationinstitute.ie/blog/wip-stages-in-the-systems-development-life-cycle) Aug 26, 2021 10:08:00 AM **Systems Development Lifecycle (SDLC)** [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-stages-in-the-systems-development-life-cycle) ![](https://lh3.googleusercontent.com/nDoo8F9mhxCep--IJFH6kZ1ZZGNIlW8z5dGDOf0s1NJQQ8_y7vzLd-LpQLy0d8kk73kxMna5CTazFI93dINzA1YS-hihRwmt14NbCMJUompW23PdZk4Ka_OjSSHiSU60XgfYGzbc) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Is Digital Transformation a Process](https://www.digitaltransformationinstitute.ie/blog/wip-is-digital-transformation-a-process) Aug 12, 2021 10:11:00 AM **The Process of Digital Transformation (DT)** [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-is-digital-transformation-a-process) ![](https://www.digitaltransformationinstitute.ie/hubfs/pexels-photo-3182827.jpeg) [Innovation,](https://www.digitaltransformationinstitute.ie/blog/tag/innovation) [Digital Transformation,](https://www.digitaltransformationinstitute.ie/blog/tag/digital-transformation) [Digital Strategy](https://www.digitaltransformationinstitute.ie/blog/tag/digital-strategy) ### [Managing Digital Transformation Risks](https://www.digitaltransformationinstitute.ie/blog/wip-managing-digital-transformation-risks) Jul 27, 2021 10:06:00 AM **Risk Management Planning** [Rob Farrell](https://www.digitaltransformationinstitute.ie/blog/author/rob-farrell) [Read More](https://www.digitaltransformationinstitute.ie/blog/wip-managing-digital-transformation-risks)